Connect with us

Hi, what are you looking for?

BasicTradingTips.comBasicTradingTips.com

Tech News

Apple makes a change to its AI team and plans Siri upgrades

Vector illustration of the Apple logo.
Image: Cath Virginia / The Verge

Apple is making an executive change to try and improve its AI efforts and Siri. Kim Vorrath, who recently helped get the Vision Pro software out the door and has been at Apple for 36 years, has been brought over to Apple’s artificial intelligence and machine learning division and will serve as a “top deputy” to AI boss John Giannandrea, Bloomberg reports.

The company made a big splash about its AI / Apple Intelligence efforts at WWDC last year, but they haven’t had the same impact as things like OpenAI’s ChatGPT or Google’s Gemini. Apple has also been slowly rolling out what it announced, and a big Siri upgrade that lets it understand what’s happening on your screen and take action may not arrive until iOS 18.4. And the company’s AI-powered news notification summaries will be put on pause with iOS 18.3 after criticism that the summaries were incorrect.

By bringing on Vorrath, whose resume at Apple includes work on the original iPhone software group, over to the AI team, it appears Apple wants to bring more rigor to Apple’s AI development. It also indicates that Apple may see AI as a bigger deal for its future than the Vision Pro.

Bloomberg also reports that “the artificial intelligence group is focused on revamping the underlying infrastructure of Siri and improving the company’s in-house AI models” this year, per a memo from Giannandrea.

You May Also Like

Tech News

NBC Between Nosferatu and Wolf Man, it feels like Hollywood has come back around on good, old fashioned monster movies. And it seems like...

Tech News

Illustration by Samar Haddad / The Verge You may be wondering how to delete your Facebook account now that fact-checking is no longer considered...

Tech News

The company created a sensation by making TVs that look more like art and less like tech. With The Frame Pro, Samsung is trying...

World News

Ireland is suffering from the same kind of housing crisis that has hurt the US. Not surprisingly, the crises in both countries have their...